Case Study
State of DevOps Report
Helped Puppet gain authority and build brand recognition through its annual State of DevOps Report. For over 5 years, Nectar partnered with Puppet’s marketing and product team to create a consistent and compelling narrative around the rise of DevOps and the most important trends changing enterprise IT infrastructure across industries. Precision storytelling tied to current industry trends established the State of DevOps Report as one of the longest standing, most widely referenced and largest body of DevOps research available.
Impact
420+
earned media mentions of State of DevOps Report from 2018-2022
50+
interviews specific to the report findings and data
Deep engagement
with DevOps industry influencers via roundtables that included media, analysts and the developer community
SOV leadership
in DevOps best practices conversation
Read about it
Let’s Work Together
Get in touch
From integrated brand campaigns and executive profile building to company and product launches and industry-shaping events, we are your constant partner